Cowell Auto Group
Key Responsibility: Strategic Marketing Development, Tactical Implementation and Magazine Publishing
SOMA Concepts & Solutions developed a strategic marketing campaign for Cowell Auto Group’s three dealerships: Land Rover/Jaguar Richmond, Audi of Richmond, Cowell Volkswagen. We consulted on an on-going basis to ensure that the marketing plan was executed efficiently and effectively. We also produced a perfect bound, glossy, 60-plus page Cowell Auto Group Magazine that was distributed to 25,000 of their customers.